What happened
Virgin Atlantic integrated ChatGPT Work into its business operations. Staff use the tool for research, product planning, and corporate decision-making. The software connects data signals from across the customer journey.
The context
Companies use enterprise AI software to organize internal information across different departments. Virgin Atlantic is bringing this technology directly into its planning workflows. The software processes operational data to assist staff with daily analysis.
Sources
- Official source, https://openai.com/index/virgin-atlantic/chatgpt-work Primary source